Thursday, 6 January 2011
Pretty Prints...
I've just found a brilliant little museum really near my house, the fashion and textiles museum and there was a lovely little exhibit there called "Horrockses Fashions- off the peg style in the 40's and 50's". The company Horrockses Fashions Limited were one of the most famous and well-respected ready-to-wear labels of the 40s and 50s and were weel known for their full-skirted dresses. They were one of the first companies to start mass manufaturing garments for shops, however unlike today they had strict brand ethics and only used good quality fabrics, custom-designed patterns and followed the fashion's worn in Paris at the time, making the brand quite exclusive. For anyone interested in print this exhibit is a must see, every dress on display has a beutiful and colourful different design and there are books and design sheets of thousands of prints the company had used. The same prints weren't used twice so every item is special and even though the dress designs are the typical retro 40's style they are all individual. I really liked the dresses which were made for the summer, with the colourful floral designs and pretty butterflies and motifs, even objects like ice creams and sunshines looked sophisticated in the designs! It was easy to see why even Queen Elizabeth owned dresses by the company and I wish that dresses in that fashion were still popular as I'd love to wear one!!
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